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Writer's pictureMichael La Torre, Founder

Artist Spotlight - imfalls


(Photo credit: Harrison Hargrave)


We interviewed up-and-comer imfalls for an Artist Spotlight feature! Get the lowdown on this emerging artist and what's coming next from him!


1. How did you come to pursue music and how long have you been at it?


"I gravitated towards music because it allowed me to cope with my feelings. I was able to become vulnerable with myself and turn my pain into something beautiful. I have been making music for the past 4 years, starting off in my sister’s garage…I kept my head down and pushed myself harder than I ever have before."


2. Could you walk us through your process of writing music?


"Whenever I cycle through instrumentals I focus on every element of the beat. My freestyles are guided towards how the beat makes me feel and I allow the music to guide me to a past memory. Essentially, the instrumental is the “x” factor, slow guitars, fast melodies, etc. each style leads to a different memory to sing about."


3. What artists have inspired you in your career?


"The artists I find my most inspiration from is Blackbear with his melodic cadences, G-Eazy with his natural finesse / word play and likes of Blink 182. I love the REAL pop-punk culture and wanted to carry a small bit of it along with my career."


4. Do you have any favorite music gear (guitars, amps, effects pedals, keyboards, etc.) that you love to use? If so, what’s the story on them?


"With most production elements, I typically do everything digitally…However, my first guitar was a student-sized Fender. With no knowledge on how to play, I continuously strummed, day by day more and more melodies came to my head and expanded my mind for creativity."


5. What is one thing that you want the public to know about your music?


"I want the public to know that I don’t sugarcoat anything. My music is raw and backed by real emotion. I hope my audience feels vulnerable with me and starts to validate their own feelings; nothing feels more rewarding."


6. What’s next for you?


"I am excited to release more of the music I’ve been working on soon and live shows are on the horizon as well. I have plenty of dark / alternative pop but plan to expand my genres and be experimental with my sound."

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